Learn how to sell on Instagram
According to Yotpo Instagram data, 72% of customers believe that seeing Instagram images of a product increases their chances of buying it.
The same research revealed that as many as 38% of customers said that they frequently buy products that they see on Instagram.
That means that it’s up to you to let customers shop your Instagram page with ease.
One way to accomplish this is with shoppable posts. Facebook reduces organic reach https://demonrumarketing.co.uk/2018/03/01/facebook-reduces-organic-reach-for-business-pages/
These posts allow users to click on products that you “tagged” in an image to be taken to the product page where they can make a purchase.
That way, followers won’t have to go out of their way to find the products you’re sharing. It’s as easy as discover, shop, and buy.
All of this can be done by users without them ever having to leave the Instagram app, too. Talk about convenient.
How can you enable the ability to tag your products on Instagram?
If you’re in the U.S., you’re in luck. The feature is currently rolling out to businesses that are eligible and approved in the U.S., so you’ll have to wait if you’re based out of another country.